Hortgro Pome, previously known as the South African Apple and Pear Producers’ Association (SAAPPA), was established in the early 1970’s to promote and protect the interests of the apple growers, and later also those of the pear growers of South Africa
The main goal of the pome fruit industry is to supply the preferred choice products in any market. To this end, it is essential that all role players in the industry should have a mutual vision and passion to attain this.
The Association is a Section 21 (non-profit) company, which is administered by a board of directors representing the main pome fruit production regions in the SA. Hortgro Pome resorts under the structure of HORTGRO, the umbrella industry service organisation.
The Association serves its members in many ways by providing support and stimulus to assist producers to set sustainable production and marketing goals and maximise marketing potential and income. It facilitates, amongst others, the following activities: